Whether you’ve completed our Green Audit or not, your communications and marketing tools would benefit from a Green Communications Audit.  In fact, this is the perfect place to start if you’ve been trying to wrap your head around the green/sustainable conversation, its affects on your company, product and/or service, and how it can enhance your business. 

The Green Communications Audit will thoroughly assess the position, message, graphics and production of your materials through a sustainability lens. This audit will assist you in taking practical steps towards greening your company’s message and your overall communications strategy. 

 

Your Green Communications Audit includes the following components:

  • Employee survey to gather viewpoints on current materials and web site
  • Assessment of print and promotional costs and processes used
  • Current materials review (internal & external) to explore adopting a “greener” approach that assesses your:
    • Logo design
    • Color palette and use of imagery
    • Web presence
    • Overall messaging
    • Printed collateral – brochures/flyers, mailings, newsletters, promotional items 
    • Advertisting approach (printed vs. digital or online media)
  • Final report of recommendations and assessments
    • Simple adjustments that could be made
    • Changes to turn the green corner for your company
  • Green marketing grid – next steps based on Green, Greener, Greenest approaches

Is the Green Communications Audit the next step for you? 

Download a PDF flyer of the Green Communications Audit.